Monday, 19 September 2011

The music biz

The type of documentary this was, was a mixed documentary as there were interviews in between observational pieces and archive footage, there was also a voice over present in this documentary to.

The themes of this documentary were the battle that music industry faces when marketing an alternate 'dated' artist, we followed the comeback of meatloaf and how global success is achieved via marketing and promotion of an artist.



The narrative structure in this documentary was linear and told a clear story, at the start of the documentary we are shown Meatloaf's success and are shown, a magazine montage of Meatloaf's faces sets up the story of what this documentary is about and how he's become a global success. In the middle of the documentary we are introduced to problems that meatloaf encountered such as being called dated and old fashioned and whether or not he would catch on in the music world. At the end of the documentary meatloaf has become a worldwide success and gets numerous awards and all the hard work of the advertising company and Meatloaf have paid off.


the camera angles used were:
  •  Low angle shots are used when Micheal Bay is talking to meatloaf to show that Meatloaf is of a higher standing than Micheal Bay and that he has more of an influence over the audience, however when Micheal bay is on his own a low angle shot is used on him to show that he is important as well just not as important as Meatloaf.  
  • Head and shoulder shots are used for interviews.
  • Pan shots are used in the virgin conference room to show equality of the staff.
  • A pan shot is used over the river to establish the set for the music video.

The mise-en-scene in the interviews are all relevant like Meatloafs albums and magazine covers, the virgin headquarters shows us the audience where important decisions are made to do with music. The Brit awards and the Grammies ceremonies were relevant, showing us that Meatloaf had become a success and we were shown other artists who were struggling to make it back into the charts like the 'village people'.



The sound  that could be heard were diagectic and the ambient sounds of the interviews and the ceremonies such as the Brit awards and the Grammies. There was also the sound of music on the music videos and the song 'moving on up' played as the camera scaled the chart positions.

The editing and shots that were used in this documentary:
  • shot-reverse-shot between Micheal Bay and Meatloaf shows the working relationship between the two.
  • 2 shot shows that they need each other as Micheal needs Meatloaf to star in his music video and Meatloaf needs Micheal Bay to direct his music video.
  • Green/blue screen was used to add effects to the documentary to make it More visually stimulating.
  • Dissolves were used in the interviews.
  • Plenty of cutaways were used during the interviews.
  • A mistake was made in the documentary that a man who appeared n one side was flipped onto the other side.
The archive material used were music videos of Meatloaf, Village people, Will smith, Mr.Blobby and Take That and concert footage of Meatloaf. There was also on location filming at the filming of Meatloafs music video and award ceremonies to help move the documentary along. There was also footage from music programmes such as top of the pops and O-zone. to help anchor meaning to the documentary we were given footage from press conferences that Meatloaf attended and marketing material that was used to help promote Meatloaf.

    

The graphics that were used in the documentary were white words on a black strip to prevent any attention being taken away from the subject matter and on the left of the graphic was a red and white graphic of the music biz. the font of the writing for Meatloafs name was in a Gothic font to match his style of singing. Everyone that appears in the documentary was introduced in the opening credits of the documentary. Titles appear next to the people being interviewed to introduce us to them and let us know what their jobs are.

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